Blog
Thanks Francine Hardaway for Getting Me Blogging Again
A blog is like a baby--it needs regular attention and cannot be ignored. But after over 6 months of regular postings, I let the ball drop in December. Too much work, too much travel, too much family (well, can you ever get too much family?) led me to...
Join Cary Rosenzweig CEO of IMVU & Robbie Baxter 1/12/10 for a Breakfast Conversation on Virtual Worlds and Currencies
On January 12, at 7:30 at Dinah's in Palo Alto, I will be moderating a conversation with Cary Rosenzweig, CEO of IMVU, and an extremely engaging speaker. It is the first of a series of Strategy Breakfasts to be sponsored by the Stanford Graduate School of...
Update on 11/4 Post “Social Marketing for Social Causes”–Good News from Justin Nassiri
I just got a note from Justin Nassiri, the GSB alum and visionary behind "Our Voices United"."I just wanted to say thanks again for your advice back in October. Seems like a long road since then, but the site is finally up and running at...
Social Marketing for Social Causes–Case Study
Say your company wants to collect the most video tributes to our troops ever collected, as recent Stanford GSB alum Justin Nassiri is trying to do for Operation Gratitude. And say, like most non-profits, you don't have much budget.Since you want to have a...
Breaking Dependencies on the Companies that Helped Yours Grow
Many start-ups piggyback on another company to market their product or services early on.Microsoft, eBay, Oracle, Facebook and Apple are just a few technology companies around whom entire ecosystems have grown. There are hundreds of successful, profitable...
Congratulations to Bling Nation $20M Funding Round
I'm thrilled to see the continued success of Micky Malka, Wences Casares and the Bling Nation gang as they successfully close a $20M B round . They've come a long way since I first met Micky at Borrone 2 years ago, and saw the original Blinger.What...
Get the 7 Critical Growth Strategies for Subscription-Based Businesses
Trying to build a more predictable and lasting relationship with the people you serve? This is a guide to a better business model.
You'll also receive periodic news and updates from Robbie Kellman Baxter.