Blog
Harvard Interviews
The other night, as part of San Mateo County's "Schools Committee" for my alma mater, I co-orchestrated (with 3 fellow alums) a 2 hour interviewing frenzy in which 55 alumni ranging in class year from '09 back to '61 (and maybe further?)...
Thanks Francine Hardaway for Getting Me Blogging Again
A blog is like a baby--it needs regular attention and cannot be ignored. But after over 6 months of regular postings, I let the ball drop in December. Too much work, too much travel, too much family (well, can you ever get too much family?) led me to...
Breakfast Conversation on Virtual Worlds and Currencies
On January 12, at 7:30 at Dinah's in Palo Alto, I will be moderating a conversation with Cary Rosenzweig, CEO of IMVU, and an extremely engaging speaker. It is the first of a series of Strategy Breakfasts to be sponsored by the Stanford Graduate School of...
Social Marketing for Social Causes
I just got a note from Justin Nassiri, the GSB alum and visionary behind "Our Voices United"."I just wanted to say thanks again for your advice back in October. Seems like a long road since then, but the site is finally up and running at...
Social Marketing for Social Causes–Case Study
Say your company wants to collect the most video tributes to our troops ever collected, as recent Stanford GSB alum Justin Nassiri is trying to do for Operation Gratitude. And say, like most non-profits, you don't have much budget.Since you want to have a...
Breaking Dependencies on the Companies that Helped Yours Grow
Many start-ups piggyback on another company to market their product or services early on.Microsoft, eBay, Oracle, Facebook and Apple are just a few technology companies around whom entire ecosystems have grown. There are hundreds of successful, profitable...
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