Product Marketing and Subscription Services

Subscription-based businesses (sometimes called "premium services") generally have opt-out relationships with their customers–that is, a subscriber remains your customer and continues making regular, time-based payments until the customer decides to...

Learnings from Christie Hefner

Earlier this year, I attended a breakfast with Christie Hefner–yes, that Christie Hefner. She was speaking at the Forum for Women Entrepreneurs and Execs as an example of an inspiring leader. I went partially out of curiosity (what is Hef's daughter like?)...