Ever since my new book, The Forever Transaction, was released in spring of this year, I have been getting asked “what else to read”. I’m happy to say that there are now so many great books about building a membership-mindset, using subscription...
This excerpt from The Membership Economy is reprinted here with permission from my publisher McGraw-Hill Education. It’s about my favorite bookstore in the world, Kepler’s. I have been buying books at Kepler’s since I was 4 years old. So it is a...
If you’re like me, you’re always looking for ways to optimize your LinkedIn feed, to have articles that are relevant and helpful. In my work helping organizations design and optimize subscription pricing and membership models I am always looking for...
Five Years ago, I wrote The Membership Economy: Find Your Superusers, Master the Forever Transaction, & Build Recurring Revenue to describe a massive trend I was seeing, in which companies and nonprofits of all types were moving from a transactional focus to a...
In the open, airy office-less offices of Silicon Valley, a similar conversation is happening over and over. Is it ethical to create addictive products? Most digital companies are investing in product experiences that drive behavior modification. There’s a decent...
